Fortunately for me, my brother is an expert in online marketing, so with a shake of the head, he was able to show me the error of my ways.
Without him, it would have taken me months to iron out all of my mistakes.
When the site was finally fixed, I shared it on Facebook, and in stark contrast to the rest of the content flowing through the feed, my website stood out as an example of great photography, professionally presented.
So much so, that people started to ask me if they could purchase prints…
Oops, hadn’t thought of that.
So once again, it was back to the drawing board for another round of changes to really grow my online profile and income.
I’ve been running websites since January 2011 and although it’s smooth sailing now, it wasn’t always like that.
I’ve made the mistakes, I’ve squandered my money and wasted countless hours.
My method was to fail fast. Learn quickly. Hang on to what’s important, and let everything else go.
And in that time this website has had over 15,000,000 page views, and helped millions of photographers grow, an achievement I’m incredibly proud of.
But I'm not special.
If you have your own website, there's really nothing stopping you from becoming successful online, and in your local market.
:/ I did a quick Google search for my local photographers, and this was one of the top results... a broken website!
And the best part? There's really very little competition, so it's easy to compete.
This is because most people have no idea what they're doing online, and even worse: they don't understand their technology.
They give up in frustration, because if you don't know what you're doing: it's expensive and time consuming.
However, it's a completely different story if someone else takes care of the tech headaches, and shows you the way.
You can thrive online. You can focus your time and attention on what matters, and be seen in Google by more people than your competition.
Your website will put you on the map. It will establish you as a photographer, and give you the recognition you deserve online.
Whether you dream of being hired as a photographer, or make an income from selling your prints… to be taken seriously: you have to be online.